Affiliate marketing is essentially a commission based program for promoting other people’s products in exchange for a percentage of the price. It’s no different from being a real estate agent or sales person in any number of offline forms, except it is a lot easier to start and manage.
In fact, if you were only to promote products on Amazon (https://affiliate-program.amazon.com/) you would have literally millions of different products to promote.
Deciding what to promote as an affiliate can come down to a number of considerations. Different affiliate programs pay different percentages, send payment in different periods and provide different incentives. For example, Amazon pays approximately 4% of the sale price of items you successfully promote and send payment every 3 months. Other merchants like many on http://www.clickbank.com pay up to 75% of the price every 2 weeks, and some even pay 100% instantly into your Paypal account. So as you can see, this could be a very fast and simple way to start an online business and generate very fast returns.
If you go back to Clickbank or PayDotCom you’ll find a lot of affiliate opportunities selling information products. You don’t have to choose an information product to become an affiliate. There are a lot of other affiliate programs from companies that sell physical products. In fact, Amazon.com is considered the pioneer of the modern affiliate model, selling primarily physical products.
However, I recommend that to get you started you choose an information product to start with for two reasons. First, if you are creating your own product it is obviously a lot easier. Second, information products sell very well and the affiliate programs, particularly if you are using Clickbank or PayDotCom, pay high commissions (as high as 75%, which can give you a massive payout on a $97 product!) and send you a cheque every two weeks like clockwork or deposit your commissions directly into your PayPal account. Compare this to Amazon, that pays only about 4% and only sends cheques quarterly and you’ll be doing your cash flow a huge favour.
Becoming an affiliate is free and easy.
Just go to Clickbank or PayDotCom and complete the sign-up form and you’ll be given a unique identification number or code that you simply add to the affiliate link that refers traffic to the affiliate product of your choice. Most affiliate sites also provide you with tremendous resources to use to promote their site. These include banner ads, text ads, solo ads and email templates that you can simply copy and paste.
Choosing an affiliate site to promote should be something that you do with a view to maximising the return for your effort. After all, it usually takes just as much effort to promote a $97 product for 75% commission as it does to promote a $27 product for 25% commission. The difference can be significant between products.
Also, you should consider promoting products that are already proving to be popular in the market and successful to affiliates. On Clickbank this is especially simple to work out. Clickbank provides a number of statistics for potential affiliates to differentiate between products. You can usually see at a glance the payout and the expected returns for a product. Also, and this is perhaps the most significant thing at this stage of your research, Clickbank will show you the ‘gravity score’ for each product. This is a sign of the products popularity in the market and the success that affiliates have previously had selling the product. Basically, the higher the gravity the more successful the product is in the market. A gravity score of over 100 is particularly good.
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